AI & Data Consulting
Digital Products
Digital Commerce
Common Sense Herbs – Website Migration from WordPress to Shopify
Overview
Techtic partnered with Common Sense Herbs to migrate their online store from WordPress to Shopify, leveraging Shopify’s powerful features to create a more streamlined and engaging eCommerce experience. This migration allowed Common Sense Herbs to improve site performance, enhance customization, and optimize user experience across all devices. The result was a modern, user-friendly platform that reflected their brand identity while offering seamless navigation, detailed product information, and an efficient checkout process—ultimately boosting customer satisfaction and driving business growth.
4.02%
Online Store Conversion Rate
8%
Increase Average Order Value
68.84%
Returning Customer Rate
32%
Bounce Rate Decreased
Technologies Stack
Industry
Digital Products
Tools & Technologies
Shopify, HTML, CSS, JS
Services
Revamp of Shopify Website, Design & Development
Problem
Common Sense Herbs faced challenges with their existing WordPress site, which limited their ability to scale and provide a seamless customer experience. They needed a digital transformation to improve their eCommerce functionality, streamline operations, and enhance the user experience. Their goal was to migrate to Shopify, creating a flexible, modern platform that could support their growth while maintaining their brand’s commitment to quality and customer satisfaction.
01.
User-Friendly E-Commerce Platform
The Shopify store offers a simple, user-friendly interface where customers can easily browse through products. It features a clear navigation menu, shopping cart functionality, and a secure, seamless checkout process, enhancing the overall shopping experience.
02.
Detailed Product Pages
Each product page showcases high-quality images, comprehensive descriptions, and pricing information. Key features, benefits, and product specifications are clearly outlined, along with customer reviews and ratings, providing customers with the information they need to make confident purchasing decisions.
03.
Company Mission and Values Section
A dedicated section that highlights Common Sense Herbs’ commitment to quality, wellness, and customer satisfaction was developed. This section reinforces the brand’s purpose, helping to build trust and credibility with new and returning customers alike.
04.
Informative Blog Section
We integrated a blog section to provide users with valuable insights related to health and wellness, positioning Common Sense Herbs as an industry thought leader and enhancing customer engagement.
05.
Shipping and Returns Information
We added clear shipping and returns information so customers can easily understand costs, delivery times, and policies, providing reassurance during their purchasing journey.
06.
Comprehensive FAQs Section
A well-structured FAQ section addressing common customer inquiries, helping to streamline decision-making.
Challenge
Common Sense Herbs faced challenges with limited product descriptions, which needed more detail to help customers make informed decisions. Additionally, the lack of high-quality images reduced product appeal, and the absence of customer testimonials hindered building trust. The checkout process was also complex, potentially leading to cart abandonment. Simplifying the checkout flow and enhancing product pages with better descriptions, images, and testimonials became crucial to improving the overall customer experience.
Outcome
Through our Shopify development expertise, we enhanced product descriptions to provide detailed information about each vitamin capsule’s features and benefits, ensuring customers have all the necessary information. We added high-quality images, including lifestyle shots that showcase products in real-life scenarios, increasing conversion. Customer testimonials were encouraged and prominently displayed on product pages, enhancing credibility. Additionally, the checkout process was simplified by reducing steps and introducing clear instructions and guest checkout options, significantly decreasing cart abandonment rates.
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