AI & Data Consulting
Digital Products
Digital Commerce
Revolutionization Of an IT company's Reliability and Visibility
Overview
Techtic assisted one of Austria’s leading software development companies in enhancing their website user experience. The client aimed to showcase their expertise and improve visibility for their successful projects and customer testimonials. We identified weaknesses in their system, conducted competitor analysis, and strategized engaging website navigation. To make their website more accessible and appealing, we integrated a chatbot function to convert visitors into customers. Additionally, we developed a career page to attract talented applicants, ensuring the client can continue meeting market demand with a strong team.
Technologies Stack
Industry
B2B and B2C Websites, IT Services
Tools & Technologies
WordPress, SQL
Services
Strategy, Development, Design
Problem
It is a well-reputed company from Austria, offering global customers mobile, web, and other software services. Being internationally recognized, the company wanted to elevate its own digital presence. At the same time, they wanted to drive more eyeballs to the project they had successfully accomplished. In addition to that, designing appealing and intuitive navigation was one of their primary requirements.
01.
Multilingual
The website now supports multiple languages so that visitors from all around the world feel welcome, navigate effortlessly, and understand every service the company offers to inquire about or choose the right one.
02.
Dashboard for a Quick Analytical Overview
The dashboard provides admins with real-time analytics and performance metrics, offering a comprehensive snapshot of the website’s health and activity.
03.
Live Chat
No matter what time it is, visitors can get answers to any common query because now the client’s site has an efficient chatbot.
04.
Manage Posts on the Career Page
Admins can easily create, edit, and manage job postings on the Career page, ensuring the latest opportunities are available for prospective applicants.
Challenges
To meet the client’s requirements, we developed a platform with unique features and user-friendly navigation, showcasing live software and customer feedback. Our experts overcame obstacles by creating an intuitive design, addressing strategic gaps, and integrating a chatbot for efficient customer service. We ensured every page was informative and accessible, and built a multilingual website to cater to a global audience.
Outcomes
All the research, analysis, and diligence of our team resulted in a well-structured website, delivering consistent and optimized performance. Navigating the website is now more instinct that customers can easily explore their services and projects and know more about the client. On the other hand, the client can implement their marketing strategy using marketing automation, notifications, newsletters, etc., to achieve their marketing goals.
Our articulately developed solution helped the client to gain more visibility on their targeted pages and attract a significantly increased number of potential leads.
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