AI & Data Consulting
Digital Products
Digital Commerce
X-Shore - Immersive Experience To Customize And Buy Electric Boat
Overview
One of our major clients, a leading electric boat company from Sweden, aimed to enhance their platform’s design and functionality to improve the user experience. They wanted a fresh look and additional features to better support their business expansion and address challenges in the buying process. Techtic agreed to revamp the existing platform, keeping the same technology while incorporating new, innovative features to facilitate a seamless and engaging buyer journey.
Technologies Stack
Industry
Digital Commerce
Tools & Technologies
Magento 2.0, MySQL
Services
Strategy, Development, Design
Problem
An electric boat company known for its high-end boats faced scalability issues due to increased traffic from expansion. The client required a revamped website that maintained the current technology but offered a more scalable and user-friendly experience. Key requirements included enhancing website functionality to support growth, creating an interactive and accessible admin panel with new management features, and ensuring transparency throughout the boat designing, purchasing, payment, and shipping processes.
01.
Customize Electric Boats
To design the Electric boat, users get every option from colors, interiors, exteriors, modularity, and add-on furniture items with high definition images, so they can achieve the most personalized outcome. At the same time, users will get insights into other boat specifications, such as range, top speed, cruising speed, etc.
02.
Add to cart
After customizing the boat, customers can add their luxurious boat to their shopping cart for a seamless checkout.
03.
Payment
Customers can pay the down payment for their designed boat and once their boat is delivered they can also make full payment online using their PayPal account.
04.
Virtual Meeting/Test Drive
Our client also wanted to offer a test drive and virtual meeting functionality to ensure their customers don’t have any doubts related to boat design or performance. Hence, we created a simple feature that quickly allows customers to book their virtual meeting or test drive.
05.
Feature-rich Admin Panel
To enhance customer satisfaction, the admin panel included advanced features for streamlined online operations and real-time support. Key functionalities included an analytical dashboard, content and order management, dynamic boat design setup, payment tracking, real-time order updates, and report generation. The panel also handled newsletter publishing, candidate profiles, and notifications, ensuring efficient management and timely delivery.
Challenges
An underlying challenge in executing the requirement was to build new features, maintaining user-friendliness and transparency between all the processes. However, thanks to our skilled Magento 2.0 development team, we met every expectation of our client by making the platform look captivating and the user experience slick. Creating a career panel that helps our client maintain each candidate’s data easily was also a bit tricky. Because the functionality needed a thorough logic understanding, separating the frontend platform.
Outcomes
Techtic delivered a tailored solution that significantly enhanced the client’s website, contributing to their business expansion and revenue growth. The revamped platform offers an intuitive design experience for B2B, B2C, and various customer types, enabling easy payments, additional purchases, and seamless requests for virtual meetings and test drives. The backend admin panel was also upgraded to ensure smooth transaction management and timely product delivery, aligning perfectly with the client’s needs for scalability and efficiency.
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